Max Factor Colour Elixir Lip Liner shapes and defines your lips, giving you great definition with conditioning colour. The secret to lip definition is a lip liner. Expertly shade-matched to compliment Max Factor Colour Elixir Lipstick. Formula Our firm and gentle liner is soft on your lips, giving you great definition with conditioning colour. Make-up Artist Tips Choose a colour the same shade as your lipstick or one shade darker. Sharpen your pencil and wipe with a tissue to soften it. Line your lips at the outer corners, cupid’s bow and in the middle of your lower lip, then connect the lines. Draw light strokes over your lips with the pencil for longer-lasting lipstick.